Helping the U.K National Health Service change the nation’s eating habits through Innovate.


We’ve helped UK-based Innovate lead the healthy food revolution by changing the way in which tasty, nutritional and cost-effective meals are delivered to 1000’s of students daily in over 90 schools across the United Kingdom. We’re challenging the notion that habits are hard to change by serving healthy food that students want to eat.


Buon Appetito! We’ve also assisted Innovate establish celeb Chef Gino d’Acampo’s ‘Simply Fantastico’ pasta range in schools; with the development of first-line communications for ‘Innovate for Little people’ (their new primary school initiative) and their i-Club loyalty programme. Our input spans the full spectrum of brand collateral, from identity, packaging, web site(s) through digital and social media communications, menus, canteen posters and environmental design, along with on-going news and current affairs. Visit


In the same way, we promote Innovate’s added value Construction, Design and Build services ( that transform school canteen and communal environments providing great places for students to gather.

1: Brochure for the promotion of the Innovate ‘Q Buster’ app.

2: In-school roll-up banner artwork for the Q Buster campaign.

3: In-school screen artwork for the Q Buster campaign.


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Business, Design, Digital, Identity